MICE Amsterdam - Meetings, Incentives, Conferences & Exhibitions

We are a full-service MICE agency specializing in creating seamless business experiences in Amsterdam. We handle everything from venue sourcing and logistical planning to execution. Whether you need a conference center for 500 delegates, a creative loft for a workshop, or a luxury boat for a gala dinner, we manage the entire portfolio, on land and on the water.

Not at all. While our boats are great for breakouts, we primarily source land-based meeting venues. We have a vast network of unique locations, including historic canal houses, modern industrial studios, and high-end hotel boardrooms. We match the venue to your meeting’s goal, ensuring you have the right tech, space, and atmosphere.

We create diverse, city-wide programs. Your team might start with a culinary workshop or a private museum tour, followed by a city scavenger hunt or a bike tour through the countryside. We use the city of Amsterdam as our playground, combining the best local activities, both on solid ground and on the canals, to reward your team.

Yes. Venue sourcing is one of our core services. We have strong relationships with Amsterdam’s major conference centers, hotels, and event halls. We can negotiate contracts, manage room block allocations, and handle the logistics of moving hundreds of attendees between their hotels and the conference venue.

We organize everything from product launches and award ceremonies to company festivals and gala dinners. We can transform a raw industrial warehouse into a brand experience, host a chic cocktail party in a rooftop bar, or organize a floating festival on the IJ river. The choice of venue is entirely yours.

Yes, this is our signature strength. We often organize a “Land & Water” combination: for example, a serious strategy session in a city center meeting venue in the morning, followed by lunch, and ending with a networking cruise to transport guests to their dinner location. It offers the best of both worlds.

Yes. As your MICE partner, we manage the full hospitality logistics. We secure group rates at hotels that fit your budget and style, whether that’s a 5-star property in the center or a business hotel near the RAI. We manage the rooming lists so you don’t have to.

Absolutely. We coordinate all ground transportation, including VIP airport transfers, shuttle buses for conference delegates, and private taxi services. And yes, if efficient, we can also use our boats to transport guests via the canals to avoid city traffic!

Yes, we specialize in Destination Management for international clients. Our team acts as your local experts, bridging the gap in language and local knowledge. We ensure your event runs smoothly and meets international standards of service and hospitality.

Yes. Whether your event is in a hotel ballroom or a unique off-site venue, we coordinate all Audio Visual (AV) requirements. From simple projector setups for meetings to full stage production, lighting, and sound for large presentations, we work with trusted technical partners.

We offer tailored catering solutions for every part of your event. We can arrange healthy, energetic lunches for meetings, walking dinners for networking events, or sit-down gala menus. We work with premium caterers who can handle all dietary requirements (Halal, Vegan, Gluten-Free, etc.).

Yes. We prioritize green events. We can source venues with Green Key certification, arrange zero-emission transport (electric boats and vehicles), and provide locally sourced, organic catering options to help your company meet its sustainability goals.

Yes. While your delegates are busy in sessions, we can entertain their partners or guests. We organize bespoke Partner Programs such as personal shopping tours, visits to the Zaanse Schans, or guided art tours at the Rijksmuseum.

Because we offer one point of contact for the entire city. Instead of juggling a venue manager, a transport company, a boat rental, and a caterer, you deal with us. We leverage our own assets (boats) and our strong partner network (venues/hotels) to give you the best rates and a seamless, stress-free event.

Simply send us your brief via the Flagship Events inquiry form. Tell us your estimated guest count, dates, and objectives (e.g., “Annual Sales Kick-off”). Our project managers will scout availability and present you with a proposal featuring a selection of suitable venues—both on land and water.